De Musson played a key role in the business development strategy for the Louise Blouin Foundation, supporting its growth as a major player in the international art and culture sector. With a focus on expanding the Foundation’s influence and revenue streams, our work centred on refining its strategic positioning, developing partnerships, and increasing engagement with high-profile collectors, institutions, and cultural stakeholders.

One of our key initiatives was structuring and implementing a sponsorship and events programme, designed to attract both commercial and philanthropic investment. By identifying key funding opportunities and refining the Foundation’s value proposition, we successfully secured partnerships with major brands and institutions, increasing event revenue and visibility within the art world.

Additionally, we advised on content and editorial strategy, ensuring that the Foundation’s publications and digital presence aligned with its business objectives. This approach strengthened the Foundation’s brand and reinforced its role as a thought leader in the global cultural landscape.

As a result of our work, the Louise Blouin Foundation saw a significant increase in high-value partnerships and revenue-generating events, cementing its status as a key institution in the international arts ecosystem.